Do It With Pocket Tissue!
SBS Tissue operates under the parent company – SBS Prints, which have been operating for over the 14 years since 2003 with the main focus on providing offline marketing solutions to clients and later in years, expanding into the digital marketing service provider as well. With all well recognition in the printing industry in Malaysia, SBS has well established our competency in meeting all aspects of all B2B clients as well as B2C market.
The first appearance of pocket tissue advertising has been introduced in Japan since 1969. Since then it has given a big WOW in the advertising industry on the effectiveness. Unlike flyers advertising which might a reverse reaction on the lifespan when they are given out to the same consumer, pocket tissue has proved to have a longer lifespan with consumers and also an effective way to spared branding awareness.
It has proved that tissue marketing in Malaysia has more than 85% acceptance rate as to compare to flyers marketing. Promote your brand confidently with SBS Tissue; we assure you the best service!
We are also proud to be the 1st company to be awarded ISO 9001: 2015 for flyer distribution and banner printing & installation, in the Malaysia Book of Records. Celebrating our 15th years in printing & advertising.
Companies are always trying to find new products on which to plaster their brand. The pen with a company’s phone number on it placed strategically where it is obvious that a customer will steal it, has been a staple of dental offices for years. Recently, however, one of the newest trends in this sort of advertising capitalizes on the consumer’s need to use a product that is otherwise not always easily on hand. Tissue marketing is a simple premise that can yield great results. It’s infuriating, especially during allergy season and flu season, to have a runny or stuffy nose while out and about. Tissue companies realized this fact relatively recently and came out with travel-sized tissue packs that can be easily slipped into a purse or pocket whenever the consumer feels they might need one. When dealing with having a cold or suffering from allergies, the simple ability to blow one’s nose can feel like a lifesaver. Tissue marketing builds on this idea by allowing businesses to print their ads on the front of one of these travel tissue packs. This can be a great form of advertising for multiple reasons. First, unlike the old-fashioned advertisements on flyers, consumers are much less likely to simply throw out a pack of tissues. It’s human nature to hold onto things that might be useful, so the odds are good that most receivers of a tissue packet will pocket them rather than tossing them. Second, there is a subconscious link when using the branded tissues between the company’s name and the fact that you are glad to have a tissue in this situation. Third, people are always asking their friends if they have a tissue to spare. If someone is carrying around a company’s pack of tissues and are asked to share, the friend now will also see the ad. Overall, tissue marketing is an ingenious way to reach new audiences with your advertisements.